Channel Sales Business Development Manager- New York (Third-party Associate)

We are looking for a Channel Sales Business Development Manager to join our Monetization Product Partnerships team. As a Channel Sales Business Development Manager, you will play a key role in launching, enabling, and growing TikTok’s most strategic Channel Partners across North America. You’ll own relationships end-to-end—from onboarding and go-to-market readiness through ongoing performance management and joint business planning. This role requires a mix of business development, operational discipline, and partner success management to help partners activate SMB advertisers efficiently and profitably.

Requirements

• Identify, pitch, and recruit high-potential Channel Partners across key SMB verticals and regions
• Set initial partner strategy, define product roadmap requirements, and establish quarterly targets for new partners
• Conduct strategic discovery and needs analysis to develop customized partnership proposals and pilot plans
• Evaluate partner readiness across sales, technical, and operational capabilities to ensure strong program fit
• Lead commercial negotiations on key terms, including revenue share, ad credits, and incentive structures
• Coordinate cross-functional alignment with Legal, Finance, Product, and Operations through contract execution and the initial onboarding handoff
• Capture market trends and partner feedback to help improve program scalability, product and strategy

Benefits

• Paid time off
• 401k matching