Sr. Manager, Marketing Strategy (Senior Living Experience)

SmartBug Media is a full-service digital agency that combines sound strategies and technology with top talent to help clients set the course for continued success. The Sr. Manager, Marketing Strategy will work with client executives to define goals and develop strategies that will achieve them.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 6 years of experience in digital strategy.
• Minimum of 5 years of experience in the Senior Living industry.
• Proven experience with HubSpot and a deep understanding of the HubSpot ecosystem and CMS.
• Proven experience with WelcomeHome CRM.
• Proven ability to lead and direct a team of professionals working on client accounts.
• Experience in setting and achieving annual and quarterly goals for clients.
• Demonstrated ability to build and maintain a positive and productive team spirit.
• Ability to deliver constructive and sometimes tough feedback to clients and internal SmartBug departments.
• Strong interpersonal skills and the ability to inspire and motivate a team.
• Demonstrated ability to ensure high client satisfaction, retention, and achieving sales, marketing, and ROI goals without sacrificing client goals and adhering to SmartBug values.
• Exceptional communication and presentation skills.
• High level of organization, attention to detail, and the ability to manage multiple priorities.
• Strong problem-solving capabilities and the ability to navigate complex challenges.
• High level of integrity, work ethic, and professionalism.
• Passion for client success and a commitment to delivering outstanding results

Benefits

• Health insurance with company contribution
• Paid maternity and paternity leave
• Paid vacation
• Paid time off
• Winter Closure from December 25th - January 1st 2026
• 4-week paid sabbatical every 5 years of employment
• Monthly remote work allowance
• 401(k) with employer matching
• Flexible spending plan
• Company-funded short-term disability and life insurance
• Long-term disability
• Training budget
• The flexibility of working remotely
• MacBook Air issued to you at time of hire