Lead/Senior Demand Generation Manager, B2B

Replit is looking for a strategic and hands-on Lead/Senior Demand Generation Manager to build their B2B demand generation function from the ground up. The role requires someone who thrives in 0-to-1 environments and has successfully built demand generation programs that deliver measurable pipeline and revenue.

Requirements

• 10+ years of B2C & B2B demand generation and performance marketing experience, with 5+ years in B2B SaaS focused on enterprise customers
• Proven track record building demand generation from zero-to-one as the first or early demand gen hire, managing multi-million dollar budgets with demonstrated ROI and pipeline contribution
• Deep expertise in ABM strategies (account selection, multi-channel orchestration, measuring engagement) and hands-on experience with marketing technology (Marketo, HubSpot, Salesforce, 6sense, Demandbase)
• Strong analytical capabilities and obsessive focus on testing – you connect data from disparate sources, design experiments, interpret results quickly, and continuously improve performance
• Proven ability to build cross-functional relationships and provide creative direction for demand generation assets
• Track record converting PLG users into enterprise opportunities, experience with sales engagement platforms (Outreach, Salesloft), intent data platforms, event marketing, or high-growth tech companies is a plus

Benefits

• Competitive Salary & Equity
• 401(k) Program with a 4% match
• Health, Dental, Vision and Life Insurance
• Short Term and Long Term Disability
• Paid Parental, Medical, Caregiver Leave
• Commuter Benefits
• Monthly Wellness Stipend
• Autonomous Work Environment
• In Office Set-Up Reimbursement
• Flexible Time Off (FTO) + Holidays
• Quarterly Team Gatherings
• In Office Amenities