Senior Lifecycle Marketing Manager
IntercomSan Francisco, California, United States
Posted September 11, 2025
148500 - 177375 USD year
Full Time
About the Company
Intercom is a leading AI-first customer service platform offering comprehensive solutions for enhancing customer experience, operational efficiency, and business scalability. The company's core products include Fin AI Agent, an AI-driven helpdesk solution, and the Intercom Customer Service Platform, trusted by thousands of support leaders. Founded in 2011 with backing from prominent venture capitalists, Intercom pioneers a new approach to customer service, focusing on innovation and human-quality interactions.
Job Description
Intercom is seeking a Senior Lifecycle Marketing Manager to drive strategy and execution for email programs designed to engage, re-engage, and progress prospects. The role involves managing audience segmentation, optimizing campaigns, and collaborating with cross-functional teams. This role is a high-impact demand generation position within a fast-paced team focused on transforming customer service through AI.
Requirements
- 8+ years of experience in B2B lifecycle, demand generation, and/or email marketing
- Proven track record of driving measurable results
- Deep expertise in Marketo and Salesforce
- Strong experience with email personalization, nurture programs, engagement programs, and B2B demand generation
- Analytical mindset with ability to design, execute, and interpret tests
- Excellent collaboration and communication skills
- Exceptional attention to detail and project management skills
- Familiarity with privacy regulations (CAN-SPAM, TCPA, CPPA)
Benefits
- Competitive salary and meaningful equity
- Flexible paid time off policy
- Paid Parental Leave Program
- 401k plan & match
- In-office bicycle storage
- Fun events
