The ARO business is seeking a strategic, results-driven Global Marketing Manager to lead global demand generation and accelerate growth across our product portfolio.
Requirements
- Develop and execute global demand generation strategies for pneumatic system components, AODD pumps, and high-runner products.
- Translate customer insights and market trends into targeted campaigns across paid, organic, and email channels.
- Build clear, compelling value propositions that simplify technical products and drive digital conversion.
- Lead growth of ecommerce channels across owned, distributor/partner, and 3rd-party marketplace platforms.
- Define digital product assortments, content requirements, and channel strategies to support online conversion.
- Collaborate with regional sales and channel partners on digital selection, pricing, and promotional tactics.
- Enable distributors to improve online findability, product content quality, and customer experience to drive revenue lift.
- Partner with product management to support new product launches and adoption initiatives.
- Develop marketing content, campaigns, and collateral to drive awareness and growth for priority product lines.
- Monitor digital commerce trends, competitor activities, and customer buying behavior.
- Apply insights to optimize channel mix, messaging, and campaign performance.
- Drive Marketing Qualified Leads (MQLs) and revenue pipeline for system components and AODD products.
- Track and report on funnel metrics, including MQL volume, funnel acceleration, and bookings impact.
- Work closely with product, sales, channel partners, and digital teams to harmonize priorities and maximize impact.
Benefits
- A Competitive Salary
- Annual Bonus
- Equity plan for new hires
- Private Medical Care
- Cafeteria / Holiday subsidy
- Flexible Working Hours
- Stable working environment, focusing on long-term cooperation
- Technical, Professional, and Skills Training
- International working environment
