The Sr Director of Digital Advertising will lead and evolve the Digital Advertising department, overseeing daily operations and setting the strategic direction for future growth and product innovation.
Requirements
- Set departmental strategy and guide tactical execution to achieve business objectives.
- Identify and implement opportunities for growth, efficiency, and profitability across digital advertising initiatives.
- Oversee customer relationship management to increase user engagement across key digital platforms.
- Lead and mentor Directors and Managers, establishing and maintaining OKRs, KPIs, metrics, and quality controls for all initial and recurring tasks.
- Instill a high-performance culture that promotes problem-solving, engagement, proactivity, collaboration, and accuracy.
- Manage team workflows and lead continuous improvement initiatives to streamline processes and enhance operational efficiency.
- Conduct technical audits on potential client websites and assess customer experience to inform strategy and recommendations.
- Drive high levels of customer satisfaction and retention through strategic oversight and hands-on support.
- Develop and execute strategies for client growth and retention, ensuring long-term success and profitability.
- Address and resolve client challenges, including de-escalating issues and ensuring positive outcomes.
- Lead monthly audits of team performance and review weekly revenue forecast reports to ensure alignment with financial goals.
- Represent the company as a subject matter expert at industry conferences and OEM meetings, contributing thought leadership and strategic insights.
- Manage cross-functional communications across DealerOn departments to ensure alignment and collaboration.
Benefits
- Medical, dental and vision insurance
- Company matched 401K plan
- Flexible PTO + Sick Leave
- 6 weeks paid Parental Leave
- 8 Paid National Holidays
- Company-paid basic Life Insurance
- Voluntary supplemental Life Insurance
- Voluntary long-term/short-term disability insurance
- Voluntary Pet Insurance
- Optional Healthcare/Dependent Care FSA Account
