Senior Lead Generation Specialist

We are seeking a Senior Lead Generation Specialist to design, execute, and manage lead generation and referral development strategy. The successful candidate will oversee sourcing, research, outreach, qualification, and scheduling of pre-assessment appointments, and manage referral outreach campaigns to increase inbound and outbound referral opportunities.

Requirements

• 3+ years experience in lead generation, outreach campaigns, appointment setting, or referral development (healthcare/home care strongly preferred)
• Proven ability to manage high-volume lead pipelines and outbound/referral campaign strategies
• Strong analytical ability to interpret metrics and optimize outreach performance
• Excellent English communication skills, written and verbal
• High organizational discipline and strong follow-through
• Demonstrated judgement, confidentiality, and professional ethics

Benefits

• Flexible work arrangements, including remote work options
• Opportunities for career growth and professional development
• Innovative culture that values unique contributions and supports growth
• Competitive salary and benefits package