Head of Paid Social and Native Advertising
BuyerlinkCalifornia, United States
Posted December 2, 2025
155000 - 185000 USD year
Full Time
About the Company
Buyerlink is a leading online auction marketplace for performance-based marketing, conducting millions of auctions monthly to connect businesses with hyper-targeted consumer demand. With services including Enhanced Clicks™, qualified leads, and inbound calls, Buyerlink serves various sectors like automotive, home services, and solar. Fully owned by One Planet Group, Buyerlink has expanded through acquisitions in the tech space and operates globally from its headquarters in Walnut Creek, California.
Job Description
We’re looking for a results-oriented team leader who excels at both hands-on execution and strategic leadership. You’ll lead our Paid Social and Native Advertising programs with a focus on customer acquisition and high-quality lead generation for home services (e.g., home remodeling, roofing, window replacement). We are focused on significantly increasing our performance in paid social and native advertising, with an annual budget of over $25 million.
Requirements
- 8–12+ years in performance marketing with a mix of strategic leadership and hands-on execution
- Proven success managing and scaling an multi-million dollar performance marketing budget
- Experienced with high-volume lead generation in home services vertical
- Analytical thinker experienced in tracking and optimizing key marketing metrics, including CPL, lead volume, and lead quality
- BS/BA in marketing or business (MBA a plus)
Benefits
- Comprehensive extended health benefits package
- Paid time off for volunteering and making a positive impact in your community
- Professional Development opportunities
- Delectable, complimentary lunches, and participation in exciting team events in-office
