Zefr is seeking a Senior Social Media and Content Marketing Manager to lead the company's brand strategy through compelling storytelling and integrated 360° marketing campaigns. The role will focus on social media, content marketing, paid advertising, and creative campaign execution, collaborating with cross-functional teams to ensure Zefr's story is told consistently and powerfully across every platform.
Requirements
- Develop and execute integrated brand marketing campaigns across digital, social, and paid media channels
- Lead Zefr's content marketing strategy, overseeing the company blog, newsletter, and editorial calendar
- Write and edit high-quality, on-brand copy for campaigns, website, social media, and thought leadership content
- Manage the company's social media presence, including strategy, content creation, and community engagement
- Oversee paid media planning and execution to optimize reach, engagement, and ROI
- Collaborate with the Event Marketing Lead to ensure brand consistency across live and digital activations
- Partner with Product Marketing and Sales to translate business priorities into compelling creative campaigns
- Manage agency and freelancer relationships to scale content and creative output
- Track and analyze brand performance, content engagement, and campaign results to inform strategy
- Stay up to date on social, content, and paid media trends to continuously evolve Zefr's brand marketing approach
Benefits
- Flexible PTO
- Medical, dental, and vision insurance with FSA options
- Company-paid life insurance
- Paid parental leave
- 401(k) with company match
- Professional development opportunities
- 13+ paid holidays off
- Summer Fridays (we leave early)
- In-office, hybrid, and fully-remote work options available
- In-office lunches and lots of free food
- Optional in-person and virtual events (we like to celebrate!)