Adapt is looking for an experienced YouTube SEO Specialist to support our channel growth initiatives. In this freelance role, you’ll help shape and execute our YouTube SEO strategy: optimizing visibility, engagement, and conversion performance through data-driven insights and best practices.
Requirements
- Conduct keyword and topic research for YouTube to identify high-impact opportunities and inform content strategy.
- Optimize video metadata (titles, descriptions, tags, thumbnails, filenames, and playlists) to maximize visibility and click-through rate.
- Analyze channel and video performance using YouTube Analytics and other SEO tools to identify trends, opportunities, and actionable insights.
- Perform competitor and trend research within the client’s niche to uncover content and optimization gaps.
- Optimize video distribution and promotion strategy, including playlists, linking, and cross-platform promotion.
- Collaborate closely with Paid Media, Analytics, and Content teams to align YouTube SEO efforts with broader marketing goals and campaigns.
- Stay up to date with YouTube algorithm changes, SEO best practices, and emerging trends to continuously improve channel performance.
Benefits
- Flexible work hours and remote work
- Professional development opportunities
- Opportunity to work with diverse clients