Content Marketing Lead (m/w/d)

velpTEC edutainment, a further education institute focused on innovative technologies, is seeking a Content Marketing Lead to develop and implement a targeted content strategy for their digital channels. The role involves overseeing website content, managing an SEO agency, creating engaging content, and ensuring editorial quality, all while contributing to a multidisciplinary and diverse team.

Requirements

• In-depth SEO knowledge
• Confident handling of common SEO tools (e.g., Sistrix, SEMrush)
• Practical experience in content creation with AI-powered tools
• Strong editorial skills and a feel for storytelling
• Ability to present complex topics clearly and target group-specifically
• Data-driven approach
• Knowledge of common CMS (e.g., Wordpress, Webflow)
• Understanding of educational topics and the editorial requirements of the market
• Team orientation and clear communication skills
• Structured and independent work style
• Native-level German skills and fluent English skills

Benefits

• Responsibility & Hands-On mentality
• Further training opportunities
• Corporate Fitness & Wellness
• Voluntary commitment support
• Company pension scheme
• Fun & Joy in the team
• Free access to internal training programs
• Three "Educational Days" annually
• Access to over 9,000 fitness and yoga studios, swimming pools, wellness offers, as well as crossfit and bouldering halls in Germany and Austria