Senior Manager, Match Day Marketing (Independent Consultant)
UNITED STATES SOCCER FEDERATION 1Atlanta, Georgia, United States
Posted January 9, 2026
Full Time
About the Company
U.S. Soccer is in a period of significant growth, with ambitious plans for U.S. Soccer in the near and far future.
Job Description
The Senior Manager, Match Day Marketing will lead the strategic planning, execution, and optimization of integrated marketing campaigns that elevate the matchday experience, expand the Federation’s fanbase, and foster deeper connections with supporters across all channels. The ideal candidate is a strategic thinker and hands-on executor with proven experience in live event marketing, digital growth, and brand storytelling.
Requirements
- Minimum Qualifications
- Bachelor’s degree in Marketing, Communications, Business, or related field (MBA preferred).
- 7–10 years of experience in marketing, with at least 3 years focused on live event or sports marketing and growth/digital marketing.
- Strong expertise in integrated marketing, campaign management, paid media, CRM, and fan engagement strategies.
- Proven track record of delivering measurable business results (ticket sales, fan acquisition, digital engagement).
- Excellent project management, communication, and leadership skills.
- Capable of working in fast-paced and demanding environments.
- Must be able to connect “micro” details to the “macro” vision and mission.
- Proficient experience with Microsoft Suite (Word, PowerPoint, Excel, and Outlook).
- Passion for soccer and understanding of the U.S. sports and entertainment landscape.
- Ability to travel and work non-traditional hours, including nights and weekends, for matchdays and events.
Benefits
- Comprehensive compensation package
- Casual work environment
- Inclusive culture
- Atmosphere for professional development