Director, Business Development

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. We are proud of the culture we have built and value the unique experiences and perspectives that each person brings to The Trade Desk.

Requirements

• Be the primary contact for customers and be in regular communication with customers to assess customer satisfaction and react to any issues.
• Compile industry trend data and campaign and spend data from various platforms to assemble client facing materials for the purpose of selling through products.
• Collect and analyze data related to customers target demographics and users, advising them on best practices of reaching intended audience.
• Use various platforms to analyze spend and marketing activity data to present back to customers to illustrate successful use of product.
• Help companies form their marketing strategy as it relates to digital and programmatic channels.
• Forecast all potential activity for customers and analyze various trends in marketing spend for those partners helping them to optimize activity.
• Responsible for being expertly aware of customers competitors, helping them to create unique marketing strategies.
• Closely monitor industry trends and trade literature to expertly speak to customers about state of the industry and guide them to adapt strategies.
• Attend trade conferences to meet with customers and prospective customers educating them on company software.
• Develop and implement various procedures for company teams to service customers.