Web and Digital Optimization Specialist
TEC CanadaCalgary, Alberta, Canada
Posted September 23, 2025
Full Time
About the Company
TEC Canada is a member-based peer advisory community of over 1900 chief executives, entrepreneurs and business owners from across Canada.
Job Description
We are seeking a results-driven Web and Digital Optimization Specialist with a strong focus on website development and optimization to join our growing marketing team. This role is perfect for a technical marketer who thrives on creating high-converting digital experiences and measuring their impact on business growth.
Requirements
- Minimum 3+ years of experience in digital marketing with a focus on website development and optimization
- Understanding of HTML, CSS, JavaScript, or other modern web frameworks
- Skilled in CMS platforms (WordPress, HubSpot, etc.)
- Strong grasp of SEO principles and tools (Google Analytics, Search Console, SEMrush)
- Experienced with A/B testing tools (Optimizely, Google Optimize, VWO)
- Familiar with CRM integration and marketing automation platforms
- Expertise in creating high-converting landing pages and forms
- Strong foundation in UX principles and best practices
- Skilled in web analytics and conversion tracking implementation
- Proficient in Excel/Google Sheets for reporting and analysis
Benefits
- Flex day policy
- Robust benefits package
- Annual health allowance
- Competitive RRSP matching program
- Clear career progression and continuous opportunities for professional growth and advancement
