Senior Executive - School Marketing

The Senior Executive - School Marketing will assist the Manager - School Marketing in planning, leading, and executing overall school marketing and digital engagement for Taylor's University and Taylor's College. The role aims to build brand preference and drive interest, engagement, and enrolment of high school students.

Requirements

• Minimum of a Bachelor's degree in Marketing, Mass Communication, Advertising, Business, Event Management, Hotel/Hospitality Management or other relevant field
• Preferably at least 4 years of working experience, preferably in an educational institution, servicing schools
• Good interpersonal communication, strong presentation and writing skills, especially in English and Malay
• Thorough and precise in their work with a good attention to detail
• Extroverted, outgoing personality and interpersonal skills
• Have basic technical knowledge in using social media platforms and tools
• Experienced in using, or willing and able to learn Adobe and other CRM systems
• Strong quantitative, analytical and problem-solving skills
• Highly organized and self-directed professional who knows what needs to be done and operates with a sense of urgency, focus and discipline
• A fast learner with the ability to proactively gain external industry knowledge and continued learning
• Portrays strong conviction and critical thinking skills, basic analytical skills, self-manage, and meet multiple objectives in a dynamic and fast-moving environment
• Experience in presenting ideas to management level and stakeholders is an added advantage

Benefits

• Competitive salary
• Benefits package
• Opportunities for career growth and development