Product Marketing Manager - Education

We are looking for a Product Marketing Manager to help shape the future of seQura Education, a solution for making learning more accessible. The role involves designing and executing creative marketing strategies to fuel adoption, build trust, and drive growth in a mission-driven product.

Requirements

• Develop and execute the marketing strategy for Educa, targeting students, families, and institutions.
• Build awareness and trust through brand positioning and storytelling, highlighting Educa's impact on accessibility.
• Develop of marketing assets, from landing page, webinars, to commercial decks.
• Design and run multi-channel campaigns (digital, social, partnerships) that maximize reach with constrained budgets.
• Identify growth opportunities with educational partners and implement co-marketing initiatives.
• Work closely with product and sales teams to optimize pricing models, messaging, and customer acquisition strategies.
• Create lightweight design mockups in Figma and manage creative workflows with designers.
• Apply AI-first tools and data-driven decision-making to enhance campaign effectiveness.
• Track KPIs to measure adoption, revenue growth, and expansion into new markets.

Benefits

• 23 vacation days + 2 days of free disposal per year.
• Professional development workshops or seminars.
• Flexible compensation plan for transportation, restaurants, and kindergarten with Cobee.
• Health insurance discounts with Sanitas and Adeslas.
• Urban mobility by using your own bike with Kleta.
• Free access to healthy, organic, and sustainable fruits.
• Wellness Program that covers 6 areas (occupational, physical, financial, emotional, social, and environmental consciousness).