We are looking for a Senior Performance Marketing Analyst to join our Intelligence team full-time, responsible for leading analysis, reporting, and processes related to insights that help drive marketing decision-making and strategy.
Requirements
- 5+ years of experience in paid media and marketing analytics
- Experience with paid media technology, ad serving platforms, and marketing data systems
- Expertise in reporting on media spend, efficiency, and optimization
- Strong communication, collaboration, and problem-solving abilities
- Extensive experience with data visualization tools like Tableau
- Expert knowledge of web analytics and user behavior analysis (Adobe Analytics, Google Analytics, etc.)
- Experience with statistical methods such as regression and hypothesis testing
- Basic understanding of programming languages such as JavaScript and SQL
- Experience with experimental design and writing testing briefs
- Ability to provide a point of view on marketing performance, optimal spend allocation, actionable insights, and business decisions based on campaign performance
Benefits
- Hybrid in-office/remote work or fully remote work options
- Unlimited PTO
- Free attendance to local marketing events