Customer Insights Analyst
MulberryLondon, England, United Kingdom
Posted October 7, 2025
Full Time
About the Company
Mulberry is an iconic British lifestyle brand founded in 1971, known for its playful blend of creativity, community, craft, and culture. The company is committed to sustainability and has achieved B Corp Certification, emphasizing its purpose-driven approach and dedication to becoming regenerative and circular across all business operations.
Job Description
Mulberry, a British lifestyle brand with a heritage dating back to 1971, is seeking a Customer Insights Analyst to join their Customer & Digital team. This role will focus on transforming customer insights into actionable strategies to enhance engagement, sales, and the digital experience. The analyst will work closely with various teams to ensure informed decision-making and drive a data-driven approach to customer management.
Requirements
- Collect, analyse, and interpret customer data across channels
- Make recommendations to improve budget, ROI and paid campaign efficiency
- Work closely with marketing function, Digital Trading, Customer, Finance and Retail Teams
- Identify customer segments and behaviours
- Support Testing and experimentation (A/B testing, promotions, UX changes)
- Translate findings into clear business recommendations
- Stay informed about industry trends
Benefits
- Competitive salary
- Inclusive culture
- Sustainability focus
