You'll be a Senior Brand Manager, Brand Growth & Innovation, leading brand building initiatives across North America for the Kotex (Feminine Care) portfolio. You'll drive identification, prioritization, and fulfillment of unmet/underserved consumer needs, and develop a validated, consumer-driven, and transformational innovation pipeline to bring to market.
Requirements
- Bachelors Degree in Business and/or Marketing
- At least 10 years' experience in marketing with brand management (B2B - CPG companies)
- Experience leading innovation strategy, concept, and product development and commercialization
- Strong understanding of brand foundational tools, consumer insight identification, segmentation, and target development
- Experience with brand positioning and brand strategy development
- Concept & Brief writing for product innovation, renovation, and commercial news
- P&L management; development and execution of brand marketing; cross-functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development, and product supply
- Experience managing at least one direct report
- Proven capability to lead in a matrix organization driving collaboration across businesses and functions
- Demonstrated capability in leading agency partners in long-term projects
- Travel 10-20% of the work time
Benefits
- Great support for good health with medical, dental, and vision coverage options
- Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents
- Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events
- Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare
