Team Lead (m/f/d) Marketing & Communications
INERATECKarlsruhe, Baden-Württemberg, Germany
Posted January 23, 2026
Full Time
About the Company
A fast-growing start-up with a clear mission, flat hierarchies, and an open corporate culture.
Job Description
As Team Lead Marketing and Communications, you will build and scale INERATEC's brand and demand engine in the global Power-to-X and e-fuels market, translating complex technologies into compelling stories and achieving measurable impact for business development, partnerships, and sales.
Requirements
- Responsibility for the holistic marketing and communications strategy
- Establishing a clear messaging architecture that aligns sales, product development, and management across all channels
- Responsibility for the corporate newsroom and editorial planning for all internal and external communication channels
- Developing high-quality technical B2B content
- Running targeted digital campaigns to generate qualified B2B leads
- Building a data-driven marketing engine with clear KPIs, dashboards, and performance reports
- Responsibility for website strategy, conversion optimization, and marketing automation workflows
- Planning, organizing, and executing impactful events
- Building and maintaining strong relationships with journalists, industry media, and opinion leaders
- Leading and developing the team
- Working closely with sales, business development, product development, and management
Benefits
- Company pension scheme
- Subsidy for occupational disability insurance
- Gym cooperation
- Free drinks & snacks
- Attractive health offers
