Digital Engagement Strategist - Abu Dhabi
Horizontal DigitalAbu Dhabi, Abu Dhabi Emirate, United Arab Emirates
Posted July 29, 2025
Full Time
About the Company
Horizontal Digital is an experience forward consultancy that invests in understanding the needs, wants and ambitions of customers through the data they provide — data that is unlocked across every digital experience and engagement. We use this data to meet customers in the right moment, at the right time, on the right channel. And we amplify these moments with precise strategies, technologies and creative approaches to maximize their value. Founded in 2003, we are a certified Minority Business Enterprise that proudly invests in diversity and growth of our in-house talent as well as our local communities through charitable and on-site volunteer efforts. Horizontal Digital is headquartered in Minneapolis, MN. Additional U.S. offices are in Denver, Dallas and Indianapolis, with a global presence in Dubai; U.A.E.; Bengaluru, Vadodara and Pune, India; and Kuala Lumpur, Malaysia.
Job Description
Digital Engagement Strategist job at Horizontal Digital, requiring 10+ years of experience in digital strategy, product, delivery, or consultancy roles, with a focus on complex transformation programmes, agile delivery models, and customer experience trends.
Requirements
- 10+ years of experience in digital strategy, product, delivery, or consultancy roles in an agency setting
- Proven ability to lead complex transformation programmes and Continuous Improvement (CI) programmes.
- Strong understanding of agile-based and waterfall delivery models and are comfortable flexing between traditional and adaptive methodologies
- Hands-on knowledge of DXP & MarTech ecosystems and extensive experience working with at least one enterprise CMS (e.g. Sitecore, Adobe, Optimizely, Acquia, LifeRay) preferably with at least one relevant platform certification or qualification
- Confidence in managing senior stakeholders and leading difficult, high-stakes conversations
- Experience spending meaningful time working on-site with clients and are comfortable committing to a hybrid working week of client-side office days, agency office days and working from home.
- Strong collaboration and communication skills—able to guide and inspire cross-functional teams
- Experience with service blueprints, customer journey mapping and organisational change facilitation
- Curiosity for AI, emerging technologies and evolving customer experience trends
- Preferred experience industries such as hospitality, tourism, logistics or transport
- Two recent case studies you can share in interview to demonstrate your impact
Benefits
- Opportunity to work with a leading digital consultancy
- Chance to make a difference in complex transformation programmes
- Hybrid working arrangement with a mix of client-side office days, agency office days, and working from home