Director / Vice President of Brand and Marketing
healthybabyNew York, New York, United States
Posted September 5, 2025
180000 - 200000 USD year
Full Time
About the Company
HealthyBaby is dedicated to protecting and enriching every child's potential through safe, environmentally-friendly products. Their comprehensive range includes baby care essentials like diapers, wipes, cleaning supplies, and skincare, all designed to support developmental health and create meaningful connections during early childhood. HealthyBaby stands out by integrating sustainability into their core offerings, ensuring that everyday moments are both nurturing and eco-conscious.
Job Description
This position is for a Director/Vice President of Brand and Marketing, responsible for shaping and executing the brand vision, leading a talented team, and creating marketing initiatives that engage the community. The role focuses on consumer-facing marketing across product, social media, influencer, and community aspects, and involves leading a team, market insights, and partnerships. The company's mission is to protect and support the developmental potential of babies.
Requirements
- Proven experience in a senior marketing leadership role, preferably within the consumer goods or parenting/family-focused industry.
- Strong strategic thinking and a track record of building successful brand campaigns.
- Experience building and leading a high performance team and collaborating across departments.
- Relevant knowledge in digital marketing, social media, influencer marketing, and community engagement.
- Strategic thinker with analytical skills to translate insights into actionable marketing initiatives.
Benefits
- Competitive salary
- Opportunities for growth
