Senior Director, PR and Communications

At FIT House of Brands, we are looking for a dynamic and creative Senior Director, Public Relations to join our growing team. The Senior Director, Public Relations will operate as the senior communications leader responsible for shaping how the FIT House of Brands shows up in culture - driving storytelling, earned media, and brand reputation across F45, FS8, and VAURA.

Requirements

• 8–10+ years in public relations, communications, or media, ideally within fitness, lifestyle, or consumer brands.
• Proven success executing PR programs that build brand awareness and drive cultural relevance.
• Deep relationships across lifestyle, wellness, and business media.
• Skilled in narrative development, media relations, and cross-functional collaboration.
• Experience managing brand reputation and issue response with sound judgment.
• Excellent writing, storytelling, and presentation skills.
• Confident balancing hands-on execution with team leadership and coordination.

Benefits

• Competitive benefit offerings
• Ability to be exposed to many areas of the business and grow with us
• Embed yourself in the fitness and health space with our team