Copywriter Sr, Performance Creative
Finance of AmericaSan Diego, California, United States
Posted December 15, 2025
96200 - 115400 USD year
Full Time
About the Company
Finance of America helps homeowners unlock the joy of realizing the full potential of their retirement by providing unique reverse mortgages.
Job Description
We are seeking a Copywriter Sr, Performance Creative to develop performance-focused copy for paid media channels, including social, streaming/CTV, search, display, and affiliate. The ideal candidate will have a strong understanding of performance metrics and experience working with data to inform copy strategy.
Requirements
- 5+ years of experience writing for performance-marketing channels
- Strong understanding of performance metrics (click-through rate, conversion rate, cost-per-lead, ROAS)
- Excellent writing, editing, and proofreading skills
- Experience working with data and collaborating cross-functionally with media buyers, designers, analytics/BI, web/dev
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- Paid time-off benefits
- Flexible spending account
- 401(k) with employer match
- ESPP