BabyCenter and What to Expect are seeking a Creator Content Manager to drive influencer marketing and talent initiatives that expand our reach, deepen trust, and amplify authentic parent voices.
Requirements
- 5+ years of experience in influencer marketing, talent partnerships, or community development
- Ability to work in our New York City office 2 days a week
- Proven ability to build and scale influencer programs and manage talent relationships
- Strong understanding of the social media landscape and influencer economy
- Exceptional communication and relationship-management skills
- Strategic thinker with strong executional chops and project management skills
- Comfortable analyzing performance metrics and making data-driven recommendations
- Passion for supporting parents and families through authentic, diverse voices
Benefits
- Comprehensive medical, dental and vision coverage
- Life and disability benefits
- Flexible Spending Accounts (FSAs)
- 401(k) with company match
- Employee Stock Purchase Plan
- Flexible Time Off
- Volunteer Time Off
- Paid holidays
- Family building and caregiving support
- Generous Family Care and Parental leave
- Fitness Reimbursement
- Access to wellness programs