Senior Lifecycle and CRM Strategy Manager
Double GoodChicago, Illinois, United States
Posted October 27, 2025
100000 - 140000 USD year
Full Time
About the Company
Double Good is a virtual fundraising platform that empowers sellers and buyers to raise funds for various goals through an easy-to-use app. The company also offers gourmet popcorn in over a dozen flavors, which has been instrumental in raising over $200 million for teams and kids' groups. Double Good is committed to social initiatives, particularly supporting children with special needs through the Double Good Kids Foundation.
Job Description
Double Good is seeking a Senior Lifecycle and CRM Strategy Manager to own and scale customer engagement and triggered messaging campaigns. This role involves managing the lifecycle roadmap, strategy, and performance of all lifecycle communications across multiple channels. The position is focused on optimizing engagement, conversion, and long-term retention for children with special needs.
Requirements
- Strong command of CRM and lifecycle marketing strategy.
- Hands-on experience with CRM/marketing automation platforms (Customer.io, Hubspot).
- Demonstrated experience managing CRM agencies or external execution partners.
- Excellent copy and creative review skills.
- Solid analytical skills and data manipulation.
Benefits
- Competitive compensation
- Medical, dental, and vision coverage
- 401k plan
- Paid time off
- Company-paid leaves
- Popcorn Allowance
