Marketing Science Lead
Critical MassToronto, Ontario, Canada
Posted October 22, 2025
Full Time
About the Company
Critical Mass is a global digital agency with 1,800 employees across 13 offices, specializing in full-service digital capabilities for top brands. Focused on design standards, customer-centricity, and innovative technology integration, they deliver connected digital ecosystems and unparalleled experiences for clients like Apple, Nike, and Airbnb. Known for their friendly yet driven culture, Critical Mass prides itself on deep consumer insights and a commitment to living their values.
Job Description
Critical Mass is seeking a Marketing Science Lead to drive data-driven insights and optimization within a growing organization. This role involves leading analytical projects, mentoring analysts, and shaping analytics strategy for new business pitches. The ideal candidate will possess strong communication and collaboration skills.
Requirements
- B.S. degree in a quantitative or technical field (M.S. preferred)
- Expertise in Python, R, SQL, or other statistical programming languages
- Expertise with data architecture (ETL/data integration), automated data ingestion + reporting, data science and statistical programming, testing and personalization, data visualization, and website systems implementation
- Advanced skills in Microsoft 365 products
- 5+ years in digital analytics implementation
Benefits
- Global maternity and parental leave
- Competitive benefits packages
- Vacation, compassionate leave, personal/sick days, and flex days
- Access to online services for families and new parents
- Early Dismissal Friday’s