CRM Specialist - Cape Town

We’re looking for a hands-on, detail-obsessed CRM Specialist who’s passionate about helping people across South Africa make better financial decisions. In this role, you’ll be the engine of our CRM execution, turning ideas into high-impact campaigns that reach millions of users across email, push, WhatsApp, and in-product messaging.

Requirements

• Build, run, and optimise multi-channel CRM campaigns (email, push, WhatsApp, in-app) from setup to launch and reporting.
• Use real-time data to target the right users with personalised, timely messages across channels.
• QA and test all content for rendering, functionality, and responsiveness (using tools such as Email on Acid).
• Execute A/B tests, dynamic content, and modular templates to drive engagement and performance.
• Track, analyse, and iterate, always chasing better open, click, and conversion rates.
• Collaborate with designers and copywriters to craft communications that inform, inspire, and convert.
• Support testing and implementation of new CRM features, automation, and personalisation capabilities.

Benefits

• 20 paid holidays (plus public holidays) and a “duvet day” on your birthday
• Pension Fund contribution over and above salary
• Private Medical Insurance
• Eye Tests
• Medial Aid Benefit - over and above salary
• Continued investment into learning and development
• Flexible work hours and the ability to work from home
• Flexible, generous, and personalised maternity and paternity plans
• Monthly team events and office days out that we get to choose, and company events at the end of each quarter and retro
• Employee Assistance Program
• ClearScore Support Hub
• Perkbox