Join the International SEO team to create and manage engaging, SEO-optimized copy and content for local audiences in Vietnam. As a SEO Content Specialist, you will champion content requirements, create SEO-optimized content, and collaborate with the Vietnam SEO team to align on goals and priorities.
Requirements
- Native or near-native proficiency in Vietnamese with business-level English
- Proven experience in SEO content writing and/or content marketing with a portfolio demonstrating successful outcomes (minimum of 3 years of SEO experience required)
- Strong copywriting and copy editing skills, including experience giving constructive feedback to other writers
- Experience with editorial planning and publishing content in a CMS (content management system)
- Solid understanding of SEO fundamentals: keyword optimization, content structure, user intent, and how content fits within broader SEO strategy
- Familiarity with SEO tools like Ahrefs, Semrush, or similar platforms (bonus!)
- Experience using web analytics tools to understand how users engage with content and to measure content performance
- High attention to detail with the ability to closely follow detailed written instructions and maintain quality standards
- Strong time management: Ability to self-manage capacity, meet project deadlines, and balance multiple priorities
- Experience in creating landing page assets
- Deep understanding of local cultural and linguistic nuances that goes beyond language fluency—you know what resonates with audiences in your market
- Appreciation of local writing trends and content preferences, ensuring content feels native rather than translated
- Ability to identify opportunities specific to your market that may not be obvious from a global perspective
- Excellent communication skills: Clear, proactive, and transparent in both written and verbal communication
- Collaborative mindset: You build relationships easily, work well across teams, and contribute positively to team culture
- Willingness to give and receive feedback constructively, always aiming to improve quality and impact
- Curiosity about emerging channels: You're actively interested in how discovery is evolving—including AI search, LLMs, social search, and new platforms—and you're eager to learn
- Comfort with ambiguity: You can experiment with new approaches (like content formatting for AI-generated answers) even when best practices are still being established
- Channel-agnostic thinking: You understand that 'SEO' increasingly means 'discoverability'—whether through traditional search engines, AI tools, social platforms, or channels yet to emerge
- Data-driven adaptability: You can objectively assess what's working and adjust your approach based on performance and market signals
- Early adopter energy: You're the type of person who's already exploring how Canva appears in new discovery channels, bringing insights and ideas rather than waiting for direction
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Four Day Work Week
- Generous Parental Leave
- Tuition Reimbursement
- Relocation Assistance
