Creative Strategist, Demand Generation

We're looking for a Creative Strategist who sits at the intersection of art, science, and performance — someone who can craft breakthrough ideas that don't just capture attention, but drive measurable action. As part of Square's Demand Generation team, you'll develop and optimize creative that converts — from first touch to sign-up and identity verification.

Requirements

• 5–7 years of experience in creative strategy, performance marketing, or conversion-focused content development (brand or agency side)
• A proven record of driving measurable outcomes through data-backed creative insights and experimentation
• Experience in creative optimization, including A/B testing, message hierarchy development, and funnel-stage performance analysis
• Hands-on familiarity with AI-driven creative tools (e.g., for concepting, scriptwriting, asset versioning, or audience analysis)
• Strong collaboration skills and comfort working cross-functionally with media, analytics, CRO, and production teams
• A passion for blending storytelling with performance — and a bias toward testing, learning, and continuous improvement

Benefits

• Medical insurance
• Flexible time off
• Retirement savings plans
• Modern family planning