Manager Product Marketing (m/w/d)

We are a leading company in digital education for the healthcare and social sector. We are looking for a motivated manager of product marketing to strengthen and lead our marketing team at our location in Berlin.

Requirements

• Team leadership and coordination
• Cross-functional collaboration with product, tech & data, IT, course development, client care, sales, and marketing
• Planning and implementation of go-to-market strategies for new products, features, and releases
• Development of clear value propositions and positioning for different target segments
• Definition of use cases, personas, and customer journeys
• Sales enablement: training, battlecards, presentations, FAQs
• Support of sales and customer service in positioning and claim handling as well as sovereign presentation of complex content

Benefits

• Flat hierarchies with open doors and short decision-making processes in a relaxed, professional work environment
• Flexible work in a hybrid model: modern offices in Berlin combined with mobile work (60% office / 40% mobile)
• Workation within the EU
• Monthly contribution to public transportation and job bike leasing
• Numerous employee discounts within the Bertelsmann Group and other benefits at partner companies
• Access to the learning, KI, and collaboration offerings of the Bertelsmann Group
• 30 days of vacation per year
• A friendly, helpful, and motivated team that looks forward to you