Bauer: Channel Marketing Manager, Specialty North America / Responsable de canal, Spécialité NA
Bauer Hockey/ Cascade Maverik LacrosseNew Hampshire, United States • Canada • Mississauga, Ontario, Canada
Posted October 22, 2025
Full Time
About the Company
Based in Liverpool, NY, Cascade Maverik is a leading manufacturer of lacrosse equipment, including head protection, heads, shafts, complete sticks, protective gear, and accessories. Founded in 1986, Cascade is known for its high-performance headgear, while Maverik, established in 2005 by professional players, offers a comprehensive line of lacrosse products. As part of Peak Achievement Athletics Inc., Cascade Maverik combines innovation with quality to serve athletes at all levels of the sport.
Job Description
Bauer Hockey, part of Cascade Maverik Lacrosse, is seeking a Channel Manager for Specialty North America to act as a strategic connector between Sales and Marketing, driving business growth and brand advocacy. The role involves developing integrated marketing plans, managing product lines, and collaborating across teams to maximize profitability and retail success. The ideal candidate will champion cross-functional collaboration and provide superior account service.
Requirements
- Bachelor’s degree in marketing, business, or related field
- Minimum of 5-7 years of experience in Channel Marketing, Sales, Product, Retail, or Brand Marketing
- Strong understanding of key specialty account development
- Solid understanding of core sales and marketing principles
- Business sense to balance brand and retailer needs
Benefits
- Retirement savings plan
- Employee discount program
- Casual & hybrid work environment
- Other perks
