Digital Marketing Specialist

The Digital Marketing Specialist plays a key role in growing the ASUS brand across Consumer PC, Commercial PC and Gaming PC categories in the US. This individual will manage and optimize digital campaigns, official website content, and eCommerce advertising efforts, working cross-functionally to execute strategy, analyze results, and support brand visibility and traffic growth.

Requirements

• Plan, set up, and optimize digital campaigns across multiple platforms (Google, Facebook/Instagram, Twitter, TikTok, LinkedIn, etc.)
• Lead SEO initiatives (on-page and off-page optimizations)
• Analyze campaign performance and deliver data-driven recommendations
• Manage advertising on Amazon Sponsored Ads, Amazon DSP, Walmart Connect, Criteo RMP, etc.
• Work closely with product marketing and channel teams to optimize content for the U.S. market
• Liaise with internal teams and partners to ensure compliance with partner funding requirements
• Process vendor invoices with the accounting team
• Stay updated on trends in digital marketing, ecommerce, and advertising
• Deploy personalized messaging across customer lifecycle channels
• Analyze trends in consumer behavior, competition, and product categories
• Maintain good attendance and punctuality

Benefits

• bonuses
• medical
• dental
• vision
• life insurance
• AD&D insurance
• Paid Time Off
• EAP
• 401(k)