Growth Manager - Account Based Marketing
Allica BankLondon, England, United Kingdom
Posted October 30, 2025
Full Time
About the Company
Allica Bank is a leading UK fintech focused on providing tailored banking solutions for established businesses with 5 to 250 employees. Offering current accounts, relationship management, powerful tools, and various financial products including loans and mortgages, Allica distinguishes itself by delivering personalized, convenient, and high-value services. The bank has been recognized as the fastest-growing private company in the UK and the fastest-growing fintech by Deloitte, having lent over £3 billion since its inception in 2020.
Job Description
Allica Bank is seeking a Growth Manager to lead Account-Based Marketing (ABM) initiatives. This role focuses on identifying high-value segments, defining audiences, crafting compelling messages, and optimizing campaigns across various channels. The ideal candidate will analyze data, test hypotheses, and drive measurable business growth for SMEs.
Requirements
- Analyze large datasets to identify patterns and define customer segments.
- Develop and monitor key performance indicators for ABM efforts.
- Build and manage A/B tests to refine messaging and targeting.
- Establish tracking and reporting frameworks for campaign performance.
Benefits
- Full onboarding support and continued development opportunities
- Options for flexible working
- Regular social activities
- Pension contributions
- Discretionary bonus scheme
- Private health cover
- Life assurance
- Family friendly policies
