Senior Designer APP ORI

Develop short calendars industry-leading creative solutions to extend the global adidas Originals apparel collection for the China market, amplify the relevancy and desirability of adidas brand image, and lead creative development of concepts that extend the Originals apparel strategy with a clear focus on China market needs.

Requirements

• Lead the creative development of concepts that extend the Originals apparel strategy with a clear focus on China market needs across womens and unisex category
• Develop consumer-centric creative strategies with a heavy focus on the outerwear category
• Collaborate with Product Design team to ensure holistic storytelling
• High-frequency communication to Germany HQ key design team members to maximize harmonization between local product creation and originals global collection
• Lead the execution of creative strategies to ensure end-to-end creative excellence from sell-in to sell-out
• Create top-class design solutions and ensure the accurate translation of those into tech packs
• Follow up on creative strategy on the sample level and ensure maximum market and consumer relevancy
• Review and approve production stages of creative execution
• Maximize results within the given budget and timeframes
• Grow, mentor, and support direct reports, leading creative leadership, and influence to designers
• Seek out new Design resources that can deliver world-class results