Later is the enterprise leader in social media and influencer marketing software, services, and data, trusted by leading brands and agencies worldwide. We're looking for a Web Development Lead to take ownership of Later's web experiences, ensuring they are fast, scalable, and conversion-optimized.
Requirements
- Define and implement web support criteria, internal processes, self-serve strategy, and site testing.
- Lead the adoption and training of scalable infrastructure, tools, and frameworks to future-proof Later's web properties.
- Build frameworks for experimentation (A/B testing, Amplitude insights) to guide web strategy.
- Review and evolve our CMS solution to ensure it scales effectively and supports future business needs.
- Build and optimize landing pages that deliver on performance, SEO, and conversion goals.
- Manage and optimize Contentful CMS structure and workflows to reduce engineering bottlenecks and enable non-technical teams.
- Implement analytics instrumentation with Amplitude, ensuring accurate tracking and accessible dashboards for stakeholders.
- Write high-quality, performant code using HTML, CSS, JavaScript/TypeScript, React, and Gatsby.
- Work comfortably in Figma to review, interpret, and collaborate on high-fidelity mockups with design teams.
- Ensure web properties consistently meet Core Web Vitals and maintain >99% uptime.
- Mentor and guide team members, setting clear technical standards and fostering growth.
- Collaborate closely with our Marketing Leadership Team to align on priorities, web goals, and deliverables.
- Communicate effectively across technical and non-technical stakeholders, ensuring alignment and transparency.
- Lead onboarding for new web hires, including preparing updated materials and standard practices to support all new hires.
- Partner with external agencies as needed, managing onboarding, workflow integration, and ensuring delivery meets Later's quality and technical standards.
- Build and lead a high-performing web development team with clear ownership and accountability.
- Set a culture of technical excellence, continuous improvement, and reliable delivery.
- Act as a hands-on leader, balancing development with oversight of team processes and output.
- Stay on top of emerging trends in web development, CMS best practices, and performance optimization.
- Continuously test and refine web experiences to maximize usability, accessibility, and business impact.
- Evaluate and introduce new tools and frameworks that improve efficiency and scalability.
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Tuition Reimbursement
- Relocation Assistance
