Braze is seeking a Senior Product Marketing Manager to lead the go-to-market strategy and positioning for our orchestration products. The ideal candidate must have 6+ years of product or solutions marketing experience, preferably at high-growth B2B SaaS companies.
Requirements
- Develop a strong understanding of our core buyer personas and end users
- Proactively identify opportunity areas and make recommendations about growth and retention strategies
- Conduct market, competitive, and customer research to keep a pulse on the landscape and help different teams (e.g. Product, GTM) act on emerging trends, market shifts, industry news/events, competitive threats, and unmet customer needs
- Create clear & differentiated positioning based on a deep understanding of customer use cases and the core capabilities of our platform
- Prepare highly compelling content and collateral (e.g. web pages, demo videos, sales decks, webinars, blogs, customer stories)
- Independently lead product launches and releases for new products, features, and enhancements
- Serve as a subject matter expert who can comfortably deliver thought leadership, use case walkthroughs, demos, and product roadmap presentations to internal and external audiences
- Drive continued product adoption through impactful programs that inspire & educate our customers on the wide range of use cases they can accomplish
- Partner with enablement teams to ensure that the entire GTM function has the appropriate training and tools required to successfully speak to our capabilities
Benefits
- Competitive compensation that may include equity
- Retirement and Employee Stock Purchase Plans
- Flexible paid time off
- Comprehensive benefit plans covering medical, dental, vision, life, and disability
- Family services that include fertility benefits and equal paid parental leave
- Professional development supported by formal career pathing, learning platforms, and a yearly learning stipend
- A curated in-office employee experience, designed to foster community, team connections, and innovation
- Opportunities to give back to your community, including an annual company-wide Volunteer Week and donation matching
- Employee Resource Groups that provide supportive communities within Braze
- Collaborative, transparent, and fun culture recognized as a Great Place to Work®
